A booming business amidst the lockdown 💻

The kid’s classes are scheduled to begin in the first week of April and it doesn’t seem like it will. Then the institute came up with the plan to conduct online classes. But do we have the infrastructure for that? And that’s when I first heard about the Zoom app. As per the institute’s instructions,…

Profit from panic: The MakeMyTrip strategy✈️

How is that a company listed on NASDAQ in US does not have an email id on their website for customer complaints ? Difficult to digest, right? But this is the case with the online travel company MakeMyTrip. Their answer is a customer support link that lets you cancel or re-schedule an existing booking; but where…

Brands we love: The Titan saga⌚️📖

“The Tatas would never be allowed to make watches as this sector was reserved for public and small-scale industries.” said the license raj prevailing in the country. But they did and made it a resounding success….how? That journey is detailed in the book by Vinay Kamath – TITAN – Inside India’s Most Successful Consumer Brand.  Titan…

vahan.co: WhatsApp your way to a job📱

Our heroes most of the time hail from the three broad categories – sports, cinema and industry. I would call entrepreneurs as true heroes simply because of the jobs they create. Here’s an entrepreneurial venture providing a recruitment gateway for blue-collar workers. To make it super easy, recruitment happens over WhatsApp chats. The main recruiters on…

The Lipstick Index💄💋

Another interesting term for the current times😀. Not once, but I read this in the papers twice…hence thought worth a mention. Sadly, it’s not a listing of the most popular lipsticks in the world; though it does seem like a good idea to have one !! The term was coined by Leonard Lauder, former chairman…